{"id":5977,"date":"2025-07-02T14:02:35","date_gmt":"2025-07-02T14:02:35","guid":{"rendered":"https:\/\/alteraction.es\/ugc-para-marcas-de-alimentacion-deportiva\/"},"modified":"2026-06-04T11:36:16","modified_gmt":"2026-06-04T11:36:16","slug":"ugc-sports-nutrition-brands","status":"publish","type":"post","link":"https:\/\/alteraction.es\/en\/blog\/ugc-sports-nutrition-brands\/","title":{"rendered":"UGC That Engages and Converts for Sports Nutrition Brands"},"content":{"rendered":"

[vc_row][vc_column column_width_use_pixel=”yes” gutter_size=”3″ overlay_alpha=”50″ shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ medium_width=”0″ mobile_width=”0″ width=”1\/1″ uncode_shortcode_id=”197729″ column_width_pixel=”860″][vc_column_text uncode_shortcode_id=”877938″]In this article, we\u2019ll explain how to create UGC (User Generated Content) that inspires, captivates, and drives sales for your sports nutrition brand<\/strong>.<\/p>\n

Electrolyte supplements, protein snacks, recovery drinks, energy gels, and gummies\u2026 The variety of products for athletes keeps growing. Some are designed for pre-workout, others for use during training, and others for the post-workout recovery phase.<\/p>\n

In other words, UGC offers numerous sales angles because the recurring purchase of these products has been increasing year after year. As professional sports habits continue to influence amateur levels, including the consumption of specialised products, your brand needs to seize this opportunity.[\/vc_column_text][vc_row_inner][vc_column_inner column_width_percent=”100″ gutter_size=”3″ override_padding=”yes” column_padding=”0″ overlay_alpha=”50″ shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ medium_width=”0″ mobile_width=”0″ width=”1\/2″ uncode_shortcode_id=”992504″][vc_custom_heading text_color=”accent” text_size=”h3″ text_weight=”600″ uncode_shortcode_id=”436790″ text_color_type=”uncode-palette”]Why Use UGC in the Sports Nutrition Industry?[\/vc_custom_heading][vc_column_text uncode_shortcode_id=”127767″]One simple reason applies across many industries: UGC shows your potential customer REAL use cases for your product. And by real use cases we mean addressing pains and gains, highlighting what sets you apart from your competition, tackling frequently asked questions from your audience, communicating potential offers\u2026<\/p>\n

All the conversations that typically happen between your brand\u2019s users are reflected in your UGC. It\u2019s just like traditional word-of-mouth, but within the digital ecosystem.<\/p>\n

This means that UGC is a type of content your audience perceives as more trustworthy and authentic<\/strong> than conventional brand content. It has a higher likelihood of driving sales.<\/p>\n

And it\u2019s not just us saying this\u2014there are studies to back it up:[\/vc_column_text][vc_column_text uncode_shortcode_id=”739909″]<\/p>\n

\u201c92% of consumers<\/strong> consider word of mouth and brand recommendations to be the most influential factors in their purchase decision.\u201d Nielsen. Nielsen.<\/p><\/blockquote>\n

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text_color=”accent” text_size=”h3″ text_weight=”600″ uncode_shortcode_id=”653107″ text_color_type=”uncode-palette”]The 5 Steps to Creating Your UGC [\/vc_custom_heading][vc_row_inner row_inner_height_percent=”0″ overlay_alpha=”50″ gutter_size=”3″ shift_y=”0″ z_index=”0″ uncode_shortcode_id=”816950″][vc_column_inner column_width_percent=”100″ gutter_size=”3″ override_padding=”yes” column_padding=”0″ overlay_alpha=”50″ shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ medium_width=”0″ mobile_width=”0″ width=”1\/1″ uncode_shortcode_id=”992504″][vc_column_text uncode_shortcode_id=”621048″]1. Ideate the UGC content<\/strong>: This step involves deciding which product attributes you want to highlight, identifying the target audience for the video or UGC campaign, drafting the script with various hook and CTA options, selecting the setting, and defining how the creator will interact with it. As you can see, this single phase can be subdivided into many tasks.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_inner_height_percent=”0″ overlay_alpha=”50″ gutter_size=”3″ shift_y=”0″ z_index=”0″ uncode_shortcode_id=”816950″][vc_column_inner column_width_percent=”100″ gutter_size=”3″ override_padding=”yes” column_padding=”0″ overlay_alpha=”50″ shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ medium_width=”0″ mobile_width=”0″ width=”1\/2″ uncode_shortcode_id=”992504″][vc_column_text uncode_shortcode_id=”213551″]2. Identify a skilled content creator:<\/strong> It\u2019s crucial that the creator resembles the target audience of your campaign and marketing objectives. This helps the audience feel identified with the content, perceiving it as tailored specifically for them. In other words, it will be easier for them to take the desired action (purchase, sign up on your website, download an app, etc.). Apart from lookalikes, you should also evaluate the creator\u2019s ability to convey everything outlined in the previous step.<\/p>\n

3. Write a clear brief<\/strong>: The first two steps are pointless if you can\u2019t clearly articulate everything you need in the UGC (whether photo or video). Be concise about the objectives and key instructions for the asset to be created. Any secondary but relevant information can be included in an appendix. This way, you avoid confusing the creator with contradictory or misprioritised messages.<\/p>\n

4. Provide the right feedback<\/strong>: At Alteraction, we always reserve at least one round of feedback with creators because their first output is rarely exactly what we or the brand envisioned. (Or as the brand has asked us). We take care to moderate the tone of this feedback and provide clear instructions for the revisions needed, ensuring the creator remains motivated and engaged. Both our brands and creators are always 100% ready to produce new UGC, so the method works, and all parties deliver professional and satisfactory results.<\/p>\n

5. Publish with paid investment<\/strong>: UGC is a high-performing content format that gains even greater traction when promoted. Depending on your paid media objectives, the UGC should include variations to allow the performance algorithms of social media platforms to identify and optimise the best-performing versions for your campaign. Only this approach will ensure the highest possible return on your investment.[\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=”100″ position_vertical=”middle” gutter_size=”3″ override_padding=”yes” column_padding=”0″ overlay_alpha=”50″ shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ medium_width=”0″ mobile_width=”0″ width=”1\/2″ uncode_shortcode_id=”206083″ css=”.vc_custom_1751464260351{border-left-width: 0px !important;}”][vc_raw_html]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[\/vc_raw_html][\/vc_column_inner][\/vc_row_inner][vc_column_text uncode_shortcode_id=”106684″]As you can see, ideating, planning, and publishing UGC isn\u2019t as straightforward as it seems. Moreover, if you decide to handle it on your own, you\u2019ll need to address all the legal loose ends in your contracts with creators<\/strong>. This is especially important when a fee is involved, as well as usage rights for the content in paid campaigns.[\/vc_column_text][vc_custom_heading text_color=”accent” text_size=”h3″ text_weight=”600″ uncode_shortcode_id=”176468″ text_color_type=”uncode-palette”]The 3 Keys to UGC for Sports Nutrition[\/vc_custom_heading][vc_column_text uncode_shortcode_id=”121861″]At Alteraction, we\u2019ve already worked with brands like yours We understand the significant boom in the consumption of these products, but we also know that with it comes increased competition (including private label brands) and complex consumer questions about nutrition and food products.<\/p>\n

How do we take all of this into account when creating UGC?[\/vc_column_text][vc_row_inner row_inner_height_percent=”0″ overlay_alpha=”50″ gutter_size=”3″ shift_y=”0″ z_index=”0″ uncode_shortcode_id=”816950″][vc_column_inner column_width_percent=”100″ gutter_size=”3″ override_padding=”yes” column_padding=”0″ overlay_alpha=”50″ shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ medium_width=”0″ mobile_width=”0″ width=”1\/2″ uncode_shortcode_id=”992504″][vc_column_text uncode_shortcode_id=”315559″]1. A detailed brief from your brand<\/strong>: We need you to share your expertise \u2014about your product, your industry, and your customers. By combining your insights with ours, both parties will be better equipped to create the perfect content that resonates with your audience and drives sales.<\/p>\n

2. Trial and error<\/strong>: Often, the best approach to content isn\u2019t immediately clear, or there are many potential angles. For example, an electrolyte drink can be equally useful for someone training for their first half marathon as for someone in a bulking phase, lifting heavy weights. In both cases, the product is the same, but the content creation will be completely different.<\/p>\n

3. Quantitative and qualitative data analysis<\/strong>: We evaluate which content performed best, identify areas for improvement, and use these insights to refine future UGC. After a few months of creating UGC with Alteraction, you\u2019ll have valuable learnings about your content and the various approaches we explore\u2014be it product attributes, buyer persona motivations, or more.[\/vc_column_text][vc_custom_heading text_color=”accent” text_size=”h3″ text_weight=”600″ uncode_shortcode_id=”273907″ text_color_type=”uncode-palette”]The easiest and safest solution: Let Alteraction handle it for you[\/vc_custom_heading][vc_column_text uncode_shortcode_id=”209566″]At Alteraction, we specialise in UGC. We have a dedicated team for every stage of content creation, ensuring you receive a highly polished product\u2014far superior to what UGC platforms can provide.<\/p>\n

We also provide full legal protection<\/strong>, so the UGC you commission from us is exclusively yours. This eliminates any additional concerns you might face if you manage UGC in-house or work with a smaller agency.<\/p>\n

\ud83d\udc49 Why do brands choose us?<\/strong> \ud83d\udc49 The main reason, beyond the quality of the content, is that we allow brands to be involved at whatever level they prefer.<\/p>\n

Some brands choose to participate in every stage of the process, others only during feedback rounds, and long-term clients trust us 100%, only reviewing the final results.<\/p>\n

If you\u2019re looking for UGC for your digital marketing strategy, leave it to us. Fill out the form below, and we\u2019ll get in touch with you.[\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=”100″ position_vertical=”middle” align_horizontal=”align_center” gutter_size=”3″ override_padding=”yes” column_padding=”2″ style=”dark” back_color=”accent” overlay_alpha=”50″ radius=”xl” shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ medium_visibility=”yes” medium_width=”0″ mobile_visibility=”yes” mobile_width=”0″ width=”1\/2″ uncode_shortcode_id=”456485″ css=”.vc_custom_1751527028707{border-left-width: 0px !important;}” back_color_type=”uncode-palette”][vc_custom_heading heading_semantic=”h3″ text_size=”h4″ text_weight=”600″ uncode_shortcode_id=”208136″]Real Example:
\nElectrolyte Drink[\/vc_custom_heading][vc_column_text uncode_shortcode_id=”480112″]Imagine you\u2019re the CMO of a brand that sells electrolyte sachets to mix with any drink.<\/strong><\/p>\n

 <\/p>\n

You discover an unexpected use for the product: helping people stay hydrated during long hours waiting for flights at an airport.<\/strong><\/p>\n

Since UGC is part of your digital marketing strategy, you can quickly incorporate this insight or any other <\/strong>into your content:<\/strong>[\/vc_column_text][vc_raw_html]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[\/vc_raw_html][\/vc_column_inner][\/vc_row_inner][vc_empty_space empty_h=”2″ desktop_visibility=”yes”][\/vc_column][\/vc_row][vc_row row_height_percent=”0″ back_color=”accent” overlay_alpha=”50″ gutter_size=”3″ column_width_percent=”100″ shift_y=”0″ z_index=”0″ desktop_visibility=”yes” content_parallax=”0″ uncode_shortcode_id=”123667″ back_color_type=”uncode-palette”][vc_column column_width_percent=”100″ position_vertical=”middle” align_horizontal=”align_center” gutter_size=”3″ style=”dark” overlay_alpha=”50″ shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ medium_width=”0″ mobile_width=”0″ width=”1\/1″ uncode_shortcode_id=”926545″][vc_empty_space empty_h=”2″ desktop_visibility=”yes”][vc_custom_heading heading_semantic=”h3″ text_size=”h4″ text_weight=”600″ uncode_shortcode_id=”208136″]Real Example:
\nElectrolyte Drink[\/vc_custom_heading][vc_column_text uncode_shortcode_id=”480112″]Imagine you\u2019re the CMO of a brand that sells electrolyte sachets to mix with any drink.<\/strong><\/p>\n

 <\/p>\n

You discover an unexpected use for the product: helping people stay hydrated during long hours waiting for flights at an airport.<\/strong><\/p>\n

Since UGC is part of your digital marketing strategy, you can quickly incorporate this insight or any other <\/strong>into your content:<\/strong>[\/vc_column_text][vc_raw_html]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[\/vc_raw_html][vc_empty_space empty_h=”1″][\/vc_column][\/vc_row][vc_row row_height_percent=”0″ overlay_alpha=”50″ gutter_size=”3″ column_width_percent=”100″ shift_y=”0″ z_index=”0″ medium_visibility=”yes” mobile_visibility=”yes” content_parallax=”0″ uncode_shortcode_id=”167605″][vc_column width=”1\/1″][vc_empty_space empty_h=”1″][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column column_width_use_pixel=”yes” gutter_size=”3″ overlay_alpha=”50″ shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ medium_width=”0″ mobile_width=”0″ width=”1\/1″ uncode_shortcode_id=”197729″ column_width_pixel=”860″][vc_column_text uncode_shortcode_id=”877938″]In this article, we\u2019ll explain how to […]<\/p>\n","protected":false},"author":1,"featured_media":5960,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46,43],"tags":[],"post_folder":[],"class_list":["post-5977","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-for-brands","category-blog-en"],"_links":{"self":[{"href":"https:\/\/alteraction.es\/en\/wp-json\/wp\/v2\/posts\/5977","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alteraction.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alteraction.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alteraction.es\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alteraction.es\/en\/wp-json\/wp\/v2\/comments?post=5977"}],"version-history":[{"count":9,"href":"https:\/\/alteraction.es\/en\/wp-json\/wp\/v2\/posts\/5977\/revisions"}],"predecessor-version":[{"id":5978,"href":"https:\/\/alteraction.es\/en\/wp-json\/wp\/v2\/posts\/5977\/revisions\/5978"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alteraction.es\/en\/wp-json\/wp\/v2\/media\/5960"}],"wp:attachment":[{"href":"https:\/\/alteraction.es\/en\/wp-json\/wp\/v2\/media?parent=5977"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alteraction.es\/en\/wp-json\/wp\/v2\/categories?post=5977"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alteraction.es\/en\/wp-json\/wp\/v2\/tags?post=5977"},{"taxonomy":"post_folder","embeddable":true,"href":"https:\/\/alteraction.es\/en\/wp-json\/wp\/v2\/post_folder?post=5977"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}