Alteraction
Born tocreate connections.
Our purpose is to help brandsconnect natively with their audiences.
We’re not trying to make brands look viral.
We aim for them to connect, convert, and grow.
We combine strategy, creativity, authenticity, and performance.
Albert Colet, CEO & Founder.
The end ofthe influencer era.
It’s no longer about being seen. It’s about converting.
The influencer brings visibility, but with Alteraction’s UGC, you also build trust.
While an influencer speaks from within their own community, UGC speaks as if it were part of yours.
It used to be about fame. Today, it’s about identification.And identification is the new driver of conversion.
Authenticity isn’t improvised. It’s designed.
That’s why we choose creators who live and communicate like your audience.Tone, style, environment, routine.When there’s identification, there’s trust.And when there’s trust, there’s conversion.
Why Alteraction is different.
We work as an extension of our clients, committed to providing an exclusive, agile, and tailored experience for every need.
Advertising expertise
Our founders’ years of experience have given us a deep understanding of the advertising and digital marketing world.
Premium and personalized
We don’t believe in one-size-fits-all solutions; every project is carefully designed and executed to reflect the brand’s essence and resonate with consumers.
Quality in every detail
Our commitment to excellence is reflected at every stage, from the initial briefing to the final delivery. We make sure the Alteraction experience is exceptional.
We’re not a marketplace.We’re your partner for real content.
Alteraction delivers quality, curation, and strategy.
UGC Marketplaces
Alteraction
UGC creator selection
Anyone can sign up
Curated and validated selection by a human team
Creative control
Limited
Script, feedback, and supervision by communication experts
Approach
Task-based
Brand-based
Results
High volume of low-quality videos
Measurable impact and reusable content
Relationship
One-off
Ongoing and strategic relationship
Usage rights
Limited
Adapted to organic and paid media campaigns
UGC Marketplaces
They offer quantity, speed, and generic videos. Anyone can upload content, with no control or brand consistency.
Result: volume without strategy.
Alteraction
Selects real creators, oversees the process, and tailors each piece to your goals.
Result: authentic, strategic content with real impact.
Brands that value authenticity and results.
With experience across multiple sectors and a global presence, we help brands connect with their audiences in any market.
