Alteraction

Born tocreate connections.

Our purpose is to help brandsconnect natively with their audiences.

Founded by experts in advertising , Alteraction was created to make brands stand out and convert.

We work to ensure that each interaction with a user is an opportunity for impact, trust, affinity, and purchase.

Advertising expertise

We work as an extension of our clients, committed to providing an exclusive, agile experience tailormade to cater for each need.

Expertise in Advertising

The extensive experience of our founders has provided us with a deep understanding of the advertising and digital marketing world.

Premium and personalized

We don’t believe in ‘one-size-fits-all’ solutions; each project is carefully designed and executed to reflect the brand’s essence and resonate with consumers.

Quality in every detail

Our commitment to excellence is reflected in every phase, from the initial briefing to final delivery. We ensure that the Alteraction experience is outstanding.

Meet your team

Albert Colet, CEO & Founder

Albert Colet is a digital marketing and advertising professional with over 25 years experience. He has managed multidisciplinary teams and developed campaigns for brands in sectors such as technology, fashion, health, food, and lifestyle. As the founder of Alteraction, Albert brings his strategic vision and passion for authenticity to every project, transforming the way brands connect with their audiences.

John Bendel, UK Manager

ohn Bendel is an expert in marketing and business development with a solid background in the digital industry. His experience spans from brand strategy to implementing innovative solutions for global brands. John is passionate about strategic growth and leveraging emerging technologies to maximise their impact.

Carla Mir, Talent & Content

Carla Mir es una profesional con sólida experiencia en estrategias de social media y marketing de influencers. Ha trabajado desarrollando campañas que conectan marcas con audiencias clave a través de contenido auténtico y relevante. Su enfoque estratégico garantiza resultados efectivos, maximizando el alcance y el engagement en plataformas digitales. En Alteraction, Carla aporta su conocimiento y visión para potenciar el impacto de cada proyecto en redes sociales.

Eva Lladó, Founding Partner

Eva Lladó es una directora de arte con una destacada trayectoria en el desarrollo de conceptos visuales para marcas nacionales e internacionales en sectores como el lujo y la moda. Con una visión creativa orientada a la autenticidad y el detalle, ha creado campañas que destacan por su impacto y elegancia. En Alteraction, su compromiso con la excelencia creativa impulsa cada proyecto a otro nivel.